Ford, Orbitz Among Finalists Competing in Loyalty360 Customer Experience Awards

Cincinnati, OH (PRWEB) October 16, 2014

A field of 18 brands, representing those that are truly putting the customer at the center of their respective companies, is set to compete in the inaugural Loyalty360 CX Awards. The awards will be presented during a special luncheon at the 4th annual Engagement & Experience Expo set for Nov. 10 12 in Dallas.

Most companies understand that delivering consistently strong customer experiences is vital to brand health and customer loyalty. Yet, as brands tap into new technologies, tools, and techniques to understand their customers and build relationships with them, todays environment also makes successful execution of customer experience strategies more complex. The awards finalists have shared their success stories in building and executing on those crucial customer experience strategies.

We are seeing a consistent call from brands for greater simplification, said Mark Johnson, CEO of Loyalty360. In todays age of complexity, there are challenges in the simplification of processes, data, relationships, communication, and so on. Our finalists have shared a myriad of different ways in which they are winning in customer experience, but simplicity is a commonality among the winners.

A jury consisting of 10 experienced industry professionals reviewed and scored each entry. To make the awards truly objective and unbiased, judges scored each entry based on strict scoring guidelines. Evidence of measurable results was emphasized.

Congratulations to the finalists in each category. Platinum, gold, silver, and bronze winners will be named at the Engagement & Experience Expo. For more information or to register, visit

Here are the finalists in each category:

Best Customer Insights in Customer Experience


Global Hotel Alliance

Safelite AutoGlass

Most Customer-centric Culture

Aramark (in partnership with InMoment)

Ford Motor Company

Raleys Family of Fine Stores

Safelite AutoGlass

Best Technology & Trends in Customer Experience

Dell Advantage Loyalty Program (Canada)

Hilton Worldwide Owners Access

Best Brand Messaging and Communication in Customer Experience


Global Hotel Alliance

Hilton Worldwide Owners Access

Safelite AutoGlass

Best Omni-channel / Multi-channel Customer Experience



Hilton Worldwide Owners Access

Sacra Studios (in partnership with TONE)

360-Degree CX Award; North America


Hilton Worldwide Owners Access

JetBlue (in partnership with Comarch)

Safelite AutoGlass

360-Degree CX Award; EMEA, APAC and/or LATAM

ANZ (Australia and New Zealand Banking Group), in partnership with ResponseTek

EB Games

Gamestop +

VV Auto (in partnership with Infor)

About Loyalty360

Loyalty360 is an unbiased, market driven, voice of the customer focused clearinghouse and think-tank that is committed to bringing loyalty to the forefront as a critical marketing strategy. A trusted source for cutting-edge research, best practices, and networking opportunities, Loyalty 360 gives members the expert insights and guidance they need to better understand loyalty and develop programs that effectively engage their customers and employees and build stronger relationships with them.

About Engagement & Experience Expo

Engagement & Experience Expo is a forum to openly discuss customer, brand and channel challenges and solutions. Discover how to optimize the customer experience at all touch-points and increase the impact of engagement throughout the customer lifecycle. Through a robust slate of best-in-class speakers and interactive discussions, attendees will learn about the latest theories, best practices, relevant case studies, emerging trends and strategies that drive measurable behavioral change and quantifiable results.

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